When I say I am a merchant I should become a successful businessman, I must reflect on the moments in my life where I have managed to bring forth the essential elements that should exist in a merchant's life.
This holds true for any profession.
For instance, you wouldn't find a mechanic whose clothes and face remain clean and oil-free.
Therefore, one of the impacts in the life of mechanics is becoming stained.
Similarly, a shepherd cannot escape the scent of cows and sheep sticking to their body and clothes, constituting one of the impacts of shepherding.
Hence, we realize that every profession carries its own set of impacts, if the practitioner of that profession lacks the color and scent associated with these impacts, we can claim they are not entirely truthful about their work.
I, too, need to examine whether the impacts of trade exist within me.
If I find them lacking, I should strive to manifest them within myself, otherwise, I must acknowledge that I am the most deceitful person regarding my identity as a merchant.
If they exist within me, I should endeavor to strengthen them, with the certainty that the more effective I am in trade, the more beneficial it is, not only avoiding harm but fostering good within it.
First Aspect: Certainty in the Superiority of Trade Over Other Occupations
If you search for the toughest job, various opinions arise, including mine work, industrial welders, industrial electricians, certain military sectors, firefighters, loggers, pilots, and many other professions.
Now, make an effort and invite individuals from these professions to engage in trade.
You'll find that they decline.
Why?
Because the difficulty in business is not in any of them.
The challenges in trade are not physical; they are generally psychological.
In trade, you hear rejection and denial, while in other professions, rejection is not as direct.
In trade, you must maintain a merchant-like character 24/7, whereas other jobs have specified working hours.
Trade requires courage, valor, resilience, audacity, humility, and many other virtues that are challenging to embody.
Moreover, what makes trade tougher than other occupations is that it demands intellectual effort; it requires thinking and contemplation.
The very thing most people have limited access to, despite hearing countless times that one hour of thinking is better than seventy years of worship.
Since these challenges exist in trade, only one thing can fortify a merchant on this path.
Love.
Love is the answer to all difficulties.
Not a love driven by desire and emotion, but a love rooted in reason and logic.
When I am convinced that no job in this world compares to trade, how can I set it aside and turn to another profession?
Perhaps you have seen or heard people criticizing Arad, claiming they joined but received no response, so Arad must be bad.
Ask that person if they were sure that trade is the superior occupation and if they made an effort in that path.
They will likely say yes.
But inquire about their current occupation.
You'll find they have every job except trade.
Now consider Arad the filthiest creature of God on Earth.
Why did you abandon trading?
There was no doubt about the cleanliness and correctness of trade.
If you truly believed that trade is your savior, why did you set aside your savior?
According to you, Arad may be impure, but surely, God has placed pure ones on this Earth.
You could initiate your trade alone, claiming that everyone is a thief and a swindler, and there is no purity on God's Earth.
With the same free methods that existed and still exist.
Accept that you lacked certainty in trade and it's natural that without conviction, one cannot succeed in any endeavor, so take responsibility for your failures and don't blame others.
Some might say they consider Arad negatively but are currently engaged in trade.
Ask them who first introduced trade to them and invited them into it.
Isn't it Arad who initially familiarized you with trade and its benefits?
Now, do you call the one who saved you from confusion, introduced you to the light, impure, while considering yourself pure?
Did you even know what trade was before Arad, and it wasn't even in your thoughts that you could become a merchant?
At the end of the day, you paid some amount to Arad and got no response.
If you had an ounce of understanding, as Arad showed you the right path and made you understand it, don't waste the remaining years of your life in other occupations.
You had continued to benefit 10 million tomans every month because of Arad guiding you toward the right path of wealth creation, so you would see how beneficial Arad's efforts to guide you were, and that initial payment is nothing compared to the blessings.
Humans are ungrateful to their Creator.
What expectations do we have for these groups to be grateful?
We wrote this only for our comrades so that such baseless discussions wouldn't deceive them when they hear seemingly logical statements.
Although the author had no intention of raising such a discussion before writing this article, the pen went in this direction, and we did not refrain from addressing it.
Returning to our discussion.
So for a merchant to stay resilient in trade, they must increase their certainty in the superiority of trade every day.
When my certainty grows, I become enamored with trade.
When in love, I see every difficulty on the lover's path not as a burden but as sweetness and delicacy.
Don't say, "I understood that trade is good, so I don't need to know more about its superiority."
Instead, it's necessary to review these principles daily.
Search online for hadiths and narratives about trade, or look into the role of trade in advanced countries and how it transformed them.
If you observe trade from any perspective, you'll see that trade is the only occupation that has saved human societies.
So, if you're a merchant, if you want to become more successful in trade every day, the first impact is to increase your certainty in trade.
Whether you conduct research and contemplate to enhance this certainty or let others do it to amplify your belief, it's crucial.
Our suggestion is to read these daily articles on the website and the comments of Arad comrades because when you connect with them, you won't be able to abandon trade.
When my surroundings are filled with friends who have no understanding of trade, sooner or later, they will take me back to my previous professions.
How painful it is to be misled after guidance and to experience darkness after enlightenment.
Aspect Two: Lead and Signal
A merchant is someone who buys and sells.
Requiring both suppliers and customers.
A potential supplier and customer is called a signal.
Signals themselves were initially leads.
They are the primary commercial clues, some of which are fake and unreal, while others are real.
The real ones become signals.
Leads and signals are obtained through advertising.
Which becomes more expensive every day.
However, there are also free methods to reach them.
Therefore, a part of my life must be dedicated to performing tasks that lead me to leads and signals.
- Advertising in online and offline advertising campaigns, which is a paid service provided by Arad for those who have the specific factor for it, Arad members can receive verified signals by submitting a ticket to Arad User.
- Producing engaging and unique content and publishing it on my own website or Arad's website as a guest post.
- Sharing good and viral content on social networks, especially LinkedIn, Telegram, WhatsApp, Instagram, and other networks.
- In-person, phone, and SMS communication with influencers related to my target business community.
For comprehensive learning about leads and signals, you can check the comprehensive Lead and Signal course platform, which is continually expanding its content.
Aspect Three: Strengthening Negotiation Power
After obtaining leads and signals, a merchant must negotiate.
The better the negotiation skills, the more money a merchant can make.
The business school and educational podcasts of Mr. Talia significantly enhance your negotiation skills.
I should commit myself as a merchant to dedicate some of my time each day, even if it's just half an hour, to enhance my business negotiation skills.
Negotiation is very perishable, meaning that if you step away from the practice, repetition, and learning environment, you'll lose your strength in a short time.
Aspect Four: Know My Product Better
The more specialized and technical knowledge a merchant has about their product, the more successful they will be.
People have special trust in specialists, and trust is a key element in business.
Therefore, taking advantage of opportunities and increasing my knowledge about my product is crucial.
Aspect Five: Increase My Supply Power
The more a merchant's supply power, the higher their sales will be.
What does supply power mean?
It means that I can have better quality products.
It means that the price of my products is competitive and it is an advantage for my customers.
It means to have different types and models of my product.
It means that my supplier can provide me with this product in different packages.
Not avoiding me, being willing to coordinate with different payment and shipping conditions for my diverse customers, and many other related matters.
Aspect Six: Enhance my transportation capabilities.
Meaning, to be able to send my product worldwide with the lowest cost and quickest delivery time.
It is necessary to establish connections with transportation companies and become familiar with their regulations.
Research and study about transportation contribute significantly to becoming more proficient in this matter.
Aspects Seven: Strengthen my payment receiving capabilities.
This effect is specifically relevant to export traders, and while it may not concern domestic traders as much, understanding how to receive payments and bypass sanctions is a vital and crucial topic for exporters.
It's worth mentioning that the business and integrity platform will extensively cover topics from the fourth to the seventh effect.
We hope that by emphasizing these effects in our merchant lives, we can attract prosperity towards ourselves.
Wisdom from the Wise Ones
We decorate our article with the words of Mola Ali, the Commander of the Faithful (peace be upon him), who said: "One can not recognize the truth and can not act upon it unless one recognizes falsehood and chooses to avoid it."
We never let these effects settle into our lives unless we realize that certain companionships, observations, and hearings that seem delightful and pleasant are nothing but a waste of our time, pushing us towards challenging lives.
Let's identify and disdain them, leaving them aside to free up our time.
So, when we have the time, we can bring the positive effects of trade into our lives.
And success is only by the will of God.
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