The news on Monday, July 7

1. BL or Bill of Lading

Bill of Lading (B/L) is a very important legal document in international trade issued by the carrier, indicating:
1️⃣ The goods have been handed over to the carrier.
2️⃣ The exact details of the goods (type, quantity, destination) have been recorded.
3️⃣ The goods must be delivered to the specified recipient at the destination.

⚖️ Main Functions of a Bill of Lading

✅ Proof of Ownership — Whoever holds the original bill of lading is considered the legal owner of the goods.
✅ Contract of Carriage — Represents the agreement between the seller (exporter) and the carrier.
✅ Receipt of Goods — Confirms that the carrier has received the goods in good condition.

✉️ General Types of Bills of Lading

• Ocean Bill of Lading: The most common type for international shipments.

• Air Waybill: For air freight.

• Through Bill of Lading: For combined transport (multiple modes of transport).

⛴️ In short, a bill of lading acts like an ID for goods in international transportation and is the key to ownership and control of the shipment.

2. Enhancing Product Images with AI

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3. Business Strategy: Don't Mess with the Proven Framework.

Business can be likened to a grand battle.

A battle where only those with a precise strategy and wise planning emerge victorious.

The foundation of this strategy lies in knowledge, wisdom, and experience.

Without these three strong pillars, no trader or organization can sustain a stable path.

Two Main Paths in Strategy Design

In the world of business, you only have two choices:

✅ Path One: Adopt the Proven Framework

This is the path Arad Branding has reached after 19 years of effort, research, and practical experience.

This framework combines knowledge, real-world experiences, and economic logic.

On this path, you don’t need to test thousands of failed methods.

Simply say one straightforward yet profound word: "Yes, I’ll do it," and see the results and enjoy the benefits.

🚫 Path Two: Create Your Own Framework

If you choose the second path and create your own framework, you must know that the full responsibility lies with you.

Good or bad results will be solely credited to you.

These frameworks may look good on paper but are fragile in practice because they lack real scientific and experiential backing.

🧩 Arad’s Simple Yet Powerful Formula: Information + Connections = Money

Arad Branding believes that business is nothing but information and connections.

💡 Information

Every day, specialized and up-to-date content is published on Arad’s website.

This information summarizes all practical experiences, analyses, and knowledge in the field of business.
The key condition is to dedicate a specific time daily to study this information, without excuse, and commit to applying it to the best of your ability.

🤝 Connections

This aspect is strengthened through organizational roles and personal profiles in Arad Branding’s software.
On this path, you connect with real customers, suppliers, investors, and buyers, building a powerful business network.

🪙 Turning Information and Connections into Money

Once information and connections are well-established, it’s time to convert them into money.
Your website and connections with other Arad members facilitate and accelerate this process.
With this structure, a supportive and specialized network is created so no Arad trader is left alone in the money-making journey.

⚖️ Golden Advice: Don’t Mess with the Proven Framework!

A key principle in strategy says: Don’t tamper with the proven framework!
This framework is the result of thousands of hours of thought, experience, and victories.
If you ever feel you have a new idea, test it separately in a limited space before replacing the existing framework.
If it yields better results, then you can decide to replace it.
But until you’re sure, abandoning the proven framework is a fatal mistake.

⚔️ The Final Choice is Yours.

✅ If you want to follow Arad’s proven framework, comfortably expect results from Arad.
🚫 If you want to take your own path, be prepared to demand results only from yourself.

🌟 Summary

Business is a field of courage and rationality.
Those who choose the tested path achieve results faster and easier.
But those who, instead of using the already invented wheel, dreamily seek to reinvent it, not only waste their energy and money but also fall years behind the path of success.

Decide today!
Say "yes" to the proven framework or proceed with your own path and take full responsibility.
The choice is yours, but the future belongs to those who choose wisely and courageously.

As the Quran says:

"He grants wisdom to whom He wills, and whoever has been granted wisdom has certainly been given much good."

(Surah Al-Baqarah, 2:269)

4. From Apprenticeship in the Market to Global Exports

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5. Does Increasing the Number of Arad Members Benefit Current Members or Harm Them?

Short and straightforward answer:

Increasing Arad members benefits all Arad members.
This is an undeniable truth. Now, let’s examine this with precise and clear reasoning.

💎 1️⃣ Strengthening Arad’s Collective Brand and Increasing Customer Trust

As the number of Arad traders grows, Arad is recognized as a more credible and powerful authority in domestic and international trade.
When customers, manufacturers, and investors see thousands of reputable traders operating under one banner, their trust in all members of this group increases, meaning more customers for each trader.

🤝2️⃣ Increased Bargaining Power and Credibility in Trade Negotiations

A single trader may have limited influence when negotiating with large manufacturers and customers.
But knowing that thousands of other traders stand behind them, they can negotiate with greater strength.
This unity makes producers and large customers more willing to offer better terms and discounts.

⚡ 3️⃣ Enhanced Logistics, Supply, and Support Power

As the number of traders increases, logistical and supply infrastructures also expand.
This means easier access to goods, reduced transportation costs, and fewer supply issues.
The larger the trading community, the greater the bargaining power with suppliers and transportation networks, directly benefiting all traders.

🕊️ 4️⃣ Strengthening the Spirit of Collaboration and Collective Networking

More Arad traders mean a stronger and broader network.
This network is like a large family where members help each other, teach each other, and introduce customers and suppliers.
Fewer traders mean individualism, negative competition, and isolation in the market.

💬 Final Word

If someone says, "Fewer Arad members are better," they either don’t understand business or are only thinking of their short-term interests, and even then, they are mistaken.
But if someone cares for their country, their people, and even their own future, they understand that **the key to dignity, wealth, and progress lies in increasing the number of traders and strengthening them.

6. Starting from Zero with Arad

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7. Iran: The Heart of Ancient Trade

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