1. Arad Branding in 60 Seconds
🕰️ 1 minute
2. Let’s Not Islamize Laziness.
🕰️ 1 minute
3. Arad Documentary
🕰️ 6 minutes
4. Abdolreza Kasra, a Successful Aradi Trader
🕰️ 1 minute
5. Mr. Vahid’s Surprise 😍
On Tuesday, November 12, 2024, 30 traders from the Hazrat Khadijah Association (Peace Be Upon Her) will be special guests at the Islamic Consultative Assembly starting early morning, holding specialized meetings with parliament representatives.
Those interested in attending the Assembly should fill out the form below to be considered for selection by the Hazrat Khadijah Association (Peace Be Upon Her).
https://survey.porsline.ir/s/et4P7VAX
The registration deadline is today, November 10, at 11:00 AM.
6. Specialized Business and Economic Meetings of the Zimbabwe Embassy with Aradi Traders at Promotion Level 9 and Above
The meeting will be held on the same day, Tuesday, November 12, 2024, from 11:00 AM to 4:00 PM.
The meeting location is in Tehran.
Products under discussion include:
- Pharmaceuticals
- Medical Equipment
- Steel
- Bitumen
- Solar Energy Equipment
These meetings are part of a series, with future sessions to be announced.
Meeting Attendance Application Form
7. Return on Investment or ROI
Return on Investment, commonly known as ROI, is a frequently used term in economics and trade, yet most people—and even many traders—are unaware of it. Because of this lack of awareness, they often take no action regarding it.
In trade, the idea is that when you invest resources into something, you should assess whether this investment yields a return or not.
If there is a return, the trader continues because, for example, they put in one and took out two, which could continue year after year.
However, if an activity’s ROI falls below one, meaning it doesn’t even recover the initial investment, people will naturally stop repeating it.
A notable observation about Iranians, which the writer urges Aradi traders and employees not to emulate, is their lack of assigning monetary value to time.
Despite the popular motto that “time is gold,” which fills our social media feeds, the reality contradicts it.
People spend hours on Instagram, yet rarely ask themselves, “Am I earning at least a certain amount per hour for this time?”
And despite not earning anything from this time spent, they still continue doing it.
The same applies to movies, TV series, and games.
While it may be understandable for a wealthy person, it’s perplexing why someone who is not financially well-off and needs to convert their time into income would waste it like this.
This is a significant question in the writer’s mind, one for which he cannot seem to find an answer.
God, in His book, considers wealth and lives as assets that are traded and sold, and He states:
“Allah hath purchased of the believers their persons and their goods; for theirs [in return] is the garden [of Paradise]” (Surah At-Tawbah, Ayah 111)
Thus, it is clear that both wealth and one’s very being are valuable resources that can be traded.
Human time is also a valuable asset that should be traded.
For example, Arad employees sell their time to Arad in exchange for their salaries.
To increase the value of this time and pay employees more per hour, Arad encourages employees to dedicate part of their day to business enterprise activities, regardless of their department. This adds value, allowing Arad to offer higher compensation for the working hours from 10 AM to 6 PM.
Some employees accept this and are happy.
Some are not interested and say that they are content to receive only the basic wage set by labor laws. They are willing to sell their time at this rate, either because they don’t believe their work is worth more or because they don’t want to earn more.
The same is true for traders.
In addition to paying for promotions, they invest their time. But based on our exact statistics, the time traders invest is significantly less than that of employees.
The same applies to foreign representatives, who also invest their time.
Regardless of whether we invest our wealth or our time and life, it should bring a return on investment.
When there is an ROI, naturally, the collaboration continues.
And how beautiful Arad is for having so many long-standing employees and traders.
This long tenure over the years reflects a satisfactory ROI, enough to keep these individuals engaged and motivated to continue.
Interestingly, the longer they stay, the more passionate they become.
Unlike many organizations, where people grow increasingly discontent with time, here at Arad, employees and traders grow happier and more fulfilled with each passing year.
Those who have been with Arad for years understand this well.
And now, we know why.
The ROI is high.
The return on their time and wealth has been substantial, and they have benefited well from their investment. As they reflect on the years they have spent, they realize that without Arad, they would never have reached this level of success, which deepens their passion.
They look at those around them outside of Arad, compare their situations, and feel grateful that they don’t face the same challenges. This gratitude leads them to thank God and pray for Arad’s senior managers.
We are not saying that Arad is flawless, but compared to the broader community, it feels ideal.
In any organization, in Iran or elsewhere, if you conduct an open survey, asking, for instance:
How satisfied are you with the government of Iran?
How satisfied are you with the education system?
How satisfied are you with the judiciary?
How satisfied are you with the police?
Allowing people to respond freely.
It is doubtful that they would score above 20 out of 100.
However, in Arad, this score is well above 80, possibly even 90.
Why?
Because here, the ROI—both in terms of financial investment and the time that people dedicate—is high.
8. How to Achieve High ROI at Arad?
If you do four things, your ROI will increase so much that only death could separate you from Arad.
The first key is to respond with yes and follow through whenever you’re asked to do something.
In most ideas and decisions made by Arad, your perspective might not fully grasp the benefits or wisdom behind the decision.
This is entirely natural.
If you or I were capable of recognizing the value of each decision immediately, there would be no difference between us and Arad’s senior managers.
They see something as beneficial for us that we might initially perceive as detrimental.
Likewise, they may recognize something as harmful that we might believe is beneficial.
I, too, was confused for several years due to this misjudgment, thinking some plans were set up for higher-ups to benefit while I would lose out.
Because of this, I hesitated to say “yes” easily and I fell behind.
So, the first lesson is to trust and say “yes” without hesitation.
If you look at those who have been with Arad for years, you’ll notice how readily they say “yes.”
Most of them are at Promotion 12.
Why?
Because they’ve experienced times when they thought a plan would harm them, only to realize later it was beneficial.
Over time, they have learned to close their eyes, like passengers who trust their driver, leaving the grand strategies to Arad. They only focus on devising strategies within the areas Arad does not oversee.
In the coming days, we’ll discuss three more essential actions for achieving a high ROI at Arad.
9. How Much Money Do We Lose Because We Don’t Understand People Well.
My team and I attend all senior management meetings, and if one of us misses one, we make sure to watch the recording that is uploaded to the site the next day.
One thing that stands out to me is that, when senior managers ask traders to present their products, most present as if they’re trying to sell directly to a consumer.
For example, if a trader’s product is tomato paste, they might focus on how it enhances the flavor of dishes, as though I would personally use it in cooking.
Am I supposed to use your tomato paste in my cooking?
Are you a shopkeeper, and am I a housewife?
You are a trader, and I am a wholesaler.
I don’t want tomato paste for eating—I want it to make money.
When you present to me, you should be talking about how much more profit I would make if I choose your tomato paste over a competitor’s.
Traders, especially business enterprise owners, need to pay attention to this aspect.
Remember, when you joined Arad, you saw an ad.
Did the ad talk about product supply, logistics, or promotion?
No, not at all.
Did it even say “trade”?
No, it didn’t mention that either.
What did it emphasize?
Money.
Because people want money, not trade, not supply, not logistics, promotion, leads, or signals.
How beautifully the Prophet Muhammad (PBUH) said:
"Indeed, we, the community of prophets, have been commanded to speak to people according to their level of understanding."
How beautiful is this Hadith if we apply it in business.
This is precisely where prophets differ from those of us who claim to want the best for society.
The prophets see the people and speak to them according to their level of understanding, in a way that everyone learns, acts, and grows.
We, on the other hand, often speak to people from our own understanding, and if we try to adjust to their level, we might feel as though it compromises our status or professionalism.
This is why you don’t see a university professor being able to teach a 7-year-old.
Yet we see Imam Reza (AS) conversing for hours with an elderly, illiterate desert-dweller, who later remarks that the conversation made him feel rejuvenated.
On the other hand, the same Imam speaks in front of scholars from various sects, leaving them astonished.
Would Imam speak the same way in both settings?
If you observe prophets and Imams in various situations, you see that they adapt their words to match each environment perfectly.
Yet, if we’re told to present our product in a certain way, we stick to a single style.
But if they ask us to present in a different way, we can no longer do it.
Even our best can manage two, maybe three presentation styles at most.
But the real skill lies in understanding people—their needs, their challenges—and tailoring solutions that address their specific problems.
This person is concerned with money, so present in that style.
Another might worry about supply.
Someone else might have trust issues.
Another might be concerned about the transfer of funds.
All of this is possible and not difficult if we dedicate ourselves to business and work.
Traders and employees who have worked closely with senior managers can attest to how they adapt their approach for different Aradi members, never speaking to everyone in the same way.
We should observe, learn, and apply these insights so we, too, can become more successful with each passing day.
10. A trader should not have a passive personality type.
Most people have a passive personality type, meaning they are not initiators of any action and need movements to be imposed upon them.
In this passivity, they usually react stiffly, like stone or wood.
We Aradi traders practice becoming initiators of movements by leaving comments and reacting to posts on Telegram.
Reacting to business events is an important growth step for us.
11. Analysis of the Survey and Test Results of Traders and Business Owners from Yesterday
Yesterday, 1,338 traders participated in the test, and the score distribution was as follows.
- 20: 27%
- 18: 29%
- 16: 16%
- 14 and below: 28%
We believe that since the questions are clearly designed based on the text and no questions are taken from the videos, those who score 14 or below are not paying close attention. We feel sorry because their services are limited, and they won’t achieve the desired growth. We genuinely feel sad about this, but there's nothing we can do other than pray for them.
In the business enterprise owners' test, 961 people participated, with the results as follows.
- 20: 33%
- 18: 29%
- 16: 21%
- 14 and below: 17%
The survey question for traders was:
Which of the following is more destructive and dangerous for the economy and people's livelihood in today's world?
The answers were as follows:
If you leave the Arad community and ask this question in any other group, banks would not be the first option.
I really enjoyed the answers you provided.
This survey shows how much Aradis have become more knowledgeable about the economy.
Gold, being the primary standard of money, is always the wisest choice for anyone who doesn’t want to engage in trade.
Other options take people’s efforts and simply deliver zeros and ones on their phones, whereas gold is not like that.
Kudos to your beautiful and correct responses.
The survey question for business enterprise owners was:
What do people need the most to believe they can become traders?
The answers were as follows:
The answers to the same question, if asked from the general public, would likely be as follows:
70% believe that a money-making idea is what they need.
20% believe they need the right information to make money.
9% think having a knowledgeable friend is key.
1% would say they need a well-meaning guide.
Overall, people do not believe in having someone show them the way.
They think they already have enough knowledge and just need the right idea to get rich.
This is why every time a new form of fraud emerges, it exploits people and then disappears.
After some time, another person comes up with a new idea and exploits them again.
Fraudsters manipulate people by reading their minds.
They know that people are looking for ideas, so they sell them false ideas.
However, Arad says that there’s no need for a new idea.
Our idea is trade, which has existed since the time of Prophet Adam (PBUH) and will continue until the end of time.
Let go of the idea.
There is no need to look for new information, as the principles of trade are clear and can be learned for free from Arad.
What you need to become wealthy in the 21st century are two things.
1. A guide who shows you the way—this is what our senior managers provide.
2. A friend who walks alongside you through the hardships—this is what all Arad members are to each other.
Nothing more is needed.
We Aradis understand this with every fiber of our being, and we are happy for it.
But the general public doesn’t know this.
And it saddens me to see them in such ignorance.
But they don't even allow people to show mercy towards them, and if you try to do something good for them, they won't let you. They say, 'No one does something for nothing,' and with this proverb, they regard human goodwill as a lie.
May God have mercy on them, for they reject even the kindness of the compassionate.
And thank God for guiding us, the Aradis, to this understanding.
Truly, today’s surveys were ideal.
Let’s not forget about today’s test and the comments we left.
May God protect you all until tomorrow.
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