Indian fashion industry is the second largest in the world with a market size of $27 billion. Indian fashion industry is projected to grow at a CAGR of 10.5% during the forecast period (2017-2026) and will be worth $38 billion by 2026. The Indian apparel market is dominated by unorganized players and has huge potential for organized players to tap into this huge opportunity. The organized players are now focusing on developing their own brands instead of just catering to international brands. The major players in this segment are Adidas, Nike, Puma, Reebok among others. The report covers all aspects of the global athletic footwear market, including an overview of the global athletic footwear industry, along with market size and forecast for various product segments and regions. The study also explores current trends/opportunities in the key submarkets that are currently generating growth in the global athletic footwear market. The factors driving growth in various product segments are also covered in this report. With all these factors, it provides an in-depth analysis of the features that must be present for a sustainable future of this business to its stakeholders. In this market, many companies are growing at a very fast rate. Some of the key players in this industry include Lululemon Athletica Inc., Nike Inc., Adidas AG, Reebok International Ltd., Asics Corporation, Skechers USA, Inc. 
among others. All these players have been trying to expand their operations globally, thereby resulting in a very competitive market. To cater to the requirements of the users and gain a better understanding of their needs, the report is categorized into multiple sections. The detailed analysis of these sections helps deliver a clearer perspective on the market and serves as an excellent source of information for all stakeholders. India is the largest consumer of sports footwear in the world, with a market size estimate of over $9 billion. By 2026, it is forecast to register a CAGR of 12.6% during 2017 to 2026. The local sports footwear market is estimated to expand at a CAGR of 12.1% during 2017 and 2026 during 2018-2025 and witness a disposable income increase of more than 3 times, which will increase the demand for sports footwear. The Indian apparel industry is dominated by unorganized players and has huge potential for organized players to tap into this huge opportunity by focusing on developing their own brands instead of just catering to international brands. 
sportswear clothing in india
The Indian market is one of the fastest growing markets in the world. The increasing disposable income and changing lifestyles are some of the major factors responsible for this growth. The market is also witnessing a shift in trends with an increase in demand for sportswear clothing. This report includes an analysis of the market, its growth drivers and challenges, competitive landscape and detailed profiles of the leading players. The sportswear market in India is expected to reach a value of US$5.5 billion by 2021, representing a CAGR of about 16% between 2016 and 2021. In 2015, the sportswear market in India stood at US$3.8 billion (INR 216 billion); In 2015, the sportswear market in urban India stood at US$1.7 billion (INR 105 billion) and that in rural India at US$1.0 billion (INR 64 billion). Major players in the Indian sportswear market include: Nike Inc, Adidas AG, Puma AG, and Kering SA. The Indian sportswear market is highly fragmented. There are approximately 550 sportswear companies active in the country. The top 15 players account for over 75% of total industry sales and nearly 60% of total market capitalization. The industry is highly concentrated on a few dominant brands that have very large market share and have developed strong distribution channels among retailers; this has enabled them to gain a considerable pricing power. The presence of these brands has led to decreased competition among them in many segments as well as geographical locations. In the Indian sportswear market, all major brands have a similar strategy. Their focus is on developing new products according to the latest trends and season so as to attract consumers and gain market share. 
All players compete with one another in terms of pricing, product quality, service level, marketing and advertising. The growth in India's sportswear market is expected to be driven by increasing disposable income levels of consumers, rising urbanization and changing lifestyles in general In 2015, the Indian sportswear industry ranked third in size after China (US$26 billion) and the US ($24 billion). It was also the third largest sportswear exporter behind China (US$12 billion) and Vietnam (US$4.5 billion). In India, the western wear category, which includes sportswear, is the largest segment accounting for nearly 71% of the market, followed by ethnic (29%) and then Indian traditional wear (0.8%). India produces synthetic fiber, cotton fiber and wool fiber. The textile industry in India consists of large-scale manufacturing units as well as thousands of small-scale self-employed handloom weavers. Cotton accounts for nearly 86% of its fabric production, followed by synthetic fibers and wool. The most common methods used for fabric finishing are stone washing, acid washing and garment dyeing. 
sportswear clothing brands
One way brands are trying to stay relevant is by coming out with new sportswear faster and more often. In order for these brands to be innovative, they need talented designers who can create the next big thing. Designers have an important role in the future of this industry because they have the skillset required for creating cutting-edge designs that will impress consumers as well as staying on top of trends in fashion. With the economic issues in the fashion industry, marketers are increasingly looking for a means to increase awareness of their brands. With so much money to be made, most designers are becoming more ambitious in what they design for their clients, which is why it is important for marketers to identify and recruit the right designer because he/she will not only create innovative designs, but also stay on top of the latest trends in fashion and design. Creative directors who work with brands must have a good understanding of fashion trends. Employers who wish to hire creative directors should look at how well these individuals can analyze current trends and extrapolate them into something new. This is a very crucial skill in today’s society where everyone is looking for the next “hot” item and fashion designers who can create such items will be most likely to succeed. Public relations consultants also play a major role in the fashion industry, especially those who work with high-profile celebrities. Designers are now coming out with collections that are inspired by celebrities which opens up more opportunities for these public relations consultants. These PR consultants are now responsible for promoting the celebrity's name through their clothing lines as well as hiring famous actresses and actors to wear it at public events. In order for designers to stay relevant and create new trends, brands must look at how well these individuals can identify with their target market. This is really crucial for any corporate consumer because if these individuals are not able to see themselves or their loved ones reflected in the designs of a particular brand, the consumer will be less likely to buy that product. A designer needs to know his/her target market very well in order for him/her to be able to make the right design.