There are many employees who lack verbal skills, their expression is not strong, and they are unfamiliar with the art of public speaking, yet they are successful employees.
We also know many workers who lack the power of speech, but they excel in their craftsmanship.
There are numerous hairstylists who, if asked to speak for 5 minutes, seem like they're giving away their soul, yet they skillfully style hair as if they were a world-renowned master stylist.
Taxi drivers are also similar.
Coaches in swimming and bodybuilding fall into the same category.
And many other professions have successful individuals who lack any proficiency in oratory.
However, have you ever encountered a market where someone is mute, lacks language skills, yet they say that person is a successful merchant?
When entering a market, you must adhere to its customs.
The first etiquette is courtesy, followed by eloquence.
Business is the cornerstone of market occupations.
Therefore, a merchant has no right to be speechless.
Remove the embarrassment.
We don't have a shy merchant.
If your silence stems from arrogance or pride, you must set it aside.
A merchant whose silence is due to arrogance, shyness, and lack of outspokenness will have only a minimal share in business.
Seize every opportunity to speak.
How much should we talk?
Train yourself to speak briefly to become stronger day by day.
If you pay attention to stories and statuses, you'll notice that content lasting about one minute is widely accepted by people.
Therefore, aim to have one-minute talks.
Gradually, increase this time to two, five, ten minutes, and more, but always be mindful that your audience shouldn't get sleepy during your speeches.
Whenever you see that you've bored your audience, understand that your speaking skills are weak, or the topic you're discussing lacks appeal.
How should we disseminate our expressions?
There are four ways to publish your speeches.
The first model involves the conversations you have over the phone or in person.
Practice speaking effectively in gatherings.
Avoid long yet pointless talks and discussions that have no impact on the economy.
Let them recognize you as a major player in the economy.
You never see an expert in one profession commenting on others.
Whenever you see someone mixing up things, it becomes evident they are not professional.
So, engage in discussions about business and economics in gatherings.
Keeping it concise and impactful.
As the poet says, "Speak little and speak wisely."
Publish your audio file.
Each of you, dear ones, has social networks, website, and followers.
Try to speak to your audience.
Share words that can make an impact on their lives.
If you don't have a platform for sharing your words, create one for yourself, and breathe life into it by producing such content.
Short audio files, less than 5 minutes, can greatly help enhance your expressive power and increase your connection with your audience.
Get in front of the camera.
Record videos and take photos of yourself.
Speak in front of the camera with your customers, with people who are your target audience, and with anyone you believe you can be helpful to.
Your short videos can significantly instill a sense of trust in your target community.
Sharing these short videos in the form of media content, posts, stories, and statuses will contribute to increasing leads and engagement signals.
Write text.
Write as long as you can.
Writing helps you speak coherently.
Even great speakers first put down what they want to say as a title or in full on paper, and then speak from it.
One reason many traders don't become strong is that they don't write.
We've insisted many times to start with these comments, but they say Arad wants us to comment, and what benefit does commenting have for us?
They don't understand that the very text you write, knowing that others are reading it, gives a structure to your expression.
Our experience says that those traders who write in comments or produce content on their own site have an 80% higher growth rate than those who don't write.
So, if you don't want to write in comments, write for yourself and publish that same text on your social networks and your site.
So, we remind you to write something that resonates with your audience.
First, bring the benefit to people so that they gather around you and bring your benefit.
Summary and Exercise
In summary, we've concluded that a trader should not be silent and must enhance their skills in eloquence and speech.
They can strengthen these skills by engaging in conversations, recording audio files, facing the camera, and practicing writing.
The duration of this content should start below 1 minute and can be extended as the trader becomes more proficient, given that the discussions are engaging and relevant to the audience, focusing on topics related to business, economy, or finance.
This content must be published in one of the above ways.
It's crucial to publish this content through diverse and extensive platforms such as websites and social networks for optimal dissemination.
Obtaining feedback from people allows us to improve ourselves.
For the exercise, let's commit to producing five pieces of content, whether in audio, video, or text format, by the end of this week.
Regular and scheduled publication on our website and social media will ensure consistent improvement.
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