Author: Zahra Bazargani, Commercial Consultant
Zahra Bazargani, Commercial Consultant
This question is on the minds of many traders: When do we reach sales?
In reality, sales represent the final stage of the business journey.
While having money deposited into your bank account by customers is quite gratifying, reaching this enjoyable phase requires patiently navigating through the preceding stages.
When does a customer pay you?
Until a customer feels intimacy and security with you, they will never make a purchase.
A common challenge faced by many at the beginning of their business is that customers inquire about prices but don't respond further.
Around the third to sixth month of trading, individuals typically fall into two categories: some become demotivated, thinking all talk was in vain, and consequently abandon their business.
The second group embraces change, meticulously studies websites and tutorials, and begins local and regional marketing, even exploring new leads in other countries.
The first group, almost forever with their own hands, eliminate themselves from the world of endless wealth and allure of commerce, usually becoming discontent.
Who are the successful ones in business?
The second group slowly begins to blossom, with new positive events occurring day by day, and they continuously reach out with joy and enthusiasm to share their achievements.
This group generally becomes more elegantly dressed, classy, polite, and even more humble compared to before, speaking with us affectionately and intimately, resembling a successor from a great dynasty.
The difference lies in the correct understanding of the truth, as we have mentioned many times.
The market is a place of struggle, dear trader siblings.
Where you see a stop, know that you are just starting.
The market doesn't know you yet, and your behaviors and words are amateurish.
Because you are just learning, you talk and act professionally in one place and like an amateur elsewhere.
But someone behind your line is a professional market player.
This unprofessional behavior and these inconsistent words identify you.
So, they use the price as an excuse, and you think they are not genuine customers.
My dear, it is enough for your behavior to become like the second group for six months, and everything will be resolved.
Wishing success to all dear Aradis.
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