9 short but fascinating points that we need to talk about.

Over the past month, there have been topics raised, each of which was brief and not suitable for individual articles.

Therefore, we have gathered them and are presenting them together today in this lengthy news piece.

1. Using negative words does not make your life positive, it makes it more negative.

In the comments, we see some Aradis insisting on using such phrases.

"It's true I haven't made money yet, but..."

or

"I haven't made any sales yet, but..."

or

"Even though I haven't done any business yet, but..."

And similar ones that ostensibly express something good after "but."

Question:

What is your intention in using these negative words?

1. To let others know that Arad is not as good as they think and has some flaws, and if they read my comment, they will be discouraged from collaborating with Arad.

If that's the case, what should we say?

Because with these branding structures that Arad is currently implementing for traders, anyone who hasn't made a sale only means one thing and nothing else.

If they collect points and are patient, due to these brandings, they will definitely have many signals soon.

And if they carefully observe the negotiations, they will definitely make sales.

So not making sales and not making money is indicative of not collecting points and not paying attention to many wrongdoings that this person has committed in the past.

2. I don't have any specific intention, I just want to always be a protester and convey my weaknesses to others.

Well, dear, when you write, "I still haven't made any sales," then at the end, you write merchant, so no one considers you a trader in this way.

If someone is supposed to credit you even slightly, all of that credit disappears with that same sentence of yours.

Every time we checked, and examined those who write such sentences, we found that more than 99% of them don't see business school lessons and don't take it seriously at all.

Well, why should they sell?

Why should they make money?

If those who take the lessons seriously make money, and those who don't make money, then does that mean the lessons are useless?

They don't have any role?

Exactly, that's what it means when some say they haven't made any sales yet.

Simply put, when some say that they haven't achieved success yet, it means that attending a business school is crucial and those who don't take their education seriously won't go far.

The remaining 1% either just started or are observing lessons but not taking action.

For instance, someone might say, "Well, I haven't received any signals yet."

This means they haven't seen the lead and signal platform at all, or if they have, they haven't paid any attention to their words.

Otherwise, from LinkedIn, they should have signals.

They should have signals from Telegram groups.

They should have signals from content production and websites, etc.

They should have signals from Google Maps.

You would receive signals from B2B and B2C websites.

Just saying "I haven't had any signals" means you're just a spectator.

Although it's unlikely you're even a regular spectator.

The behavior of these individuals is like someone who goes to a party and tells the host:

"I didn't have any of your food, but..."

How hurtful that would be to the host?

He says to himself, "There was food, you didn't eat it, why do you break my heart like this?"

Here, the host is not Arad but God.

Who provides for you and me?

Who is the tradition of trade?

When you say, "I still haven't made any money," it means, "O people, know that provider God, who calls people to trade with His book and His messengers, I have listened and acted but haven’t received an answer."

And God says, "You lie, O liar."

Lets assume you are not an Aradi at all.

If you acted even a bit on the principles of trade, you would have received an answer.

Why do you speak as if you acted and didn't receive an answer.

The argument is not about Arad at all.

You could talk and sell in trade even with your relatives and kinsfolk in snail trading.

Did you think God would change His decrees with these unfair discourses of yours and money would start flowing towards you from tomorrow?

If you have recognized God even a little, you would understand that God behaves exactly opposite to such individuals and behaviors.

As Imam Sadeq (peace be upon him) said: "God does not hasten to fulfill the desires of His servants through their protests, lamentations, and complaints, nor does He beautify His decrees for them, rather, it is through reliance, effort in the right path, patience, and perseverance that He makes the destinies of His servants beautiful."

And also, God in His book praised a group of the needy who, despite their poverty, do not allow others to know about their poverty. Surah Al-Baqarah, Verse 273.

Because in their hearts they say, if we tell others we are poor, people will say their Lord, who is the Provider and they claim to love him, has not given them any provision and this portrayal makes God look bad in front of others.

2. Don't be a fly, be a honeybee.

The only flawless and faultless essence is God's, His prophets, His trustees, and their successors from His household.

The rest of us are flawed beings.

You can either be a fly or a honeybee when faced with any phenomenon.

What does it mean to be a fly or a honeybee?

One day, the companions of the Prophet, peace and blessings be upon him, were gathered around him when he said:

"O my companions, do not be like flies, be like honeybees."

They asked, "O Messenger of Allah, what does it mean not to be like flies but to be like honeybees?"

The Prophet continued:

Once Jesus, peace be upon him, passed by with his companions and came across the carcass of a dog that had been dead for several days.

One of them said, "What a foul smell!"

Another said, "Look how infected and filthy its body has become."

Another continued, "Look at the insects surrounding it."

Another said, "See why its fur has become so ugly and disgusting."

By chance, this dead dog had white teeth that were intact.

Jesus, peace be upon him, said: "Oh, what white teeth!"

Then the Prophet continued: In this world, there are good and pleasant things, and there are also bad and unpleasant things.

Honeybees sit on sweets among all creatures, and flies sit on filth and impurities.

So, don't be like a fly, but be like a honeybee.

This description exactly fits the state of some Aradis.

We all know that Aradis also have flaws.

Most Aradis see its sweetness and, although they know and see the flaws, they do not show them to us out of respect and love they have for Arad, knowing that Arad is evolving and correcting its flaws.

There are others who, even if they read a thousand words from us, do not see a single word of its goodness and only see its flaws, just like flies.

Like yesterday, when we wrote a very long article about the difficulty and ease of trade.

And someone, without any introduction, wrote in the comments: "It is totally wrong for Arad to liken people to dogs, donkeys, and cows."

And he wrote nothing else.

The article was 5,000 words long.

How did you not see anything else but those four words "dog," "cow," and "donkey"? 

And where did you read that Arad characterizes people in such a way that you hide behind the mask of people? 

And why did you not comment on other topics and just stick to this point? 

Don't you see this behavior resembling that of a fly?

Even now, in today's comment, we see that they ignore the whole text and points, and because they want to present themselves justifiably to others, they write.

"Arad should not liken people to flies."

In the previous text, we also wrote that most Arads belong to a category that enjoys and appreciates beauty of intellect.

We addressed their minority, and we didn't say they are cows, rather, we said someone who hasn't utilized the capacity of their intellect is worse than a cow.

Because God didn't grant intellect and capacity to a cow, it's just a cow, but this person had the capacity of intellect and behaves like a cow.

And this is exactly the divine saying that Gabriel conveyed to the Prophet of God: "Some people are higher than angels, and some are lower than quadrupeds."

Those who, with the benefit of their intellect, prevent themselves from going astray are higher than angels, because angels do not have the choice to make a wrong move, yet these individuals have that choice and do not make mistakes.

And those who, despite having intellect, engage in irrational behavior, are lower than quadrupeds because quadrupeds did not have intellect to choose the right path, and these individuals had it but didn't use it.

So, let us remember not to be flies but to be honeybees.

3. Arad diminishes his dignity through the use of such vulgar words.

Allah illustrates the example of this group of Jews as a donkey and then states that even worse examples are drawn by Allah for them, and He has no concern about setting these examples.

Another example:

Surah Al-A'raf, verse176:

"And if We had willed, We could have elevated him thereby, but he adhered [instead] to the earth and followed his own desire. So his example is like that of the dog, if you attack it, it sticks out its tongue and barks, or if you leave it, it [still] pants." 

And similar verses abound in the Book of God where the Lord describes a trait and then says if you have this trait, then you are like so and so.

Here, if you don't behave like this and don't possess these traits, then you are not a cow, donkey, or dog.

So, it doesn't apply to you.

If you do have them, then you exist and are even more misguided according to the command of God.

"Do you think that most of them hear or reason? They are not except like livestock. Rather, they are like a quadruped and [even] more astray in [their] way."

Question: Does God's status diminish by using these derogatory terms?

Why should it diminish?

Who determines status?

If these words were supposed to diminish one's status, God wouldn't use them.

Almost all successful merchants, both current and aspiring, enjoy seeing Arad standing boldly and fearlessly against the lazy group, challenging them.

They are delighted when Arad distinguishes between them and others who are indifferent.

These texts not only do not diminish Arad's status in their view but also elevate it, making them understand that Arad is not like some slogan-chanting parliamentary candidates who resort to flattery and sycophancy to gather votes.

Rather, Arad, through these texts, demonstrates that he doesn't need the presence of weak and lazy individuals, and this strengthens the hearts of empathetic merchants and employees.

God knows the author cared about what Rahman Golzar says.

What does Atousa Ghabraei say?

What is the opinion of the Afsaneh Majlesi?

What do Fatemeh Kashi, Bahman Vafaei, Qasem Baziyar, Abdolreza Oji, Milad Bahrouzi, Oveis Moafi, Mahdi Yadollahpour, and Rouhollah Kiyanifar, and many other dignitaries whose names cannot all be mentioned here, think?

Thankfully, most of these dignitaries enjoyed it because they also experienced these issues in dealing with people and were excited to see someone voice their concerns.

The question is, who did Arad's status fall in front of?

Before those for whom Arad was not important before.

Those who come to the site one day and don't come for ten days.

Those who, after a while, have both kissed Arad and trade goodbye and left.

Those who, whether they consider Arad dear or despised, are not people of effort and activity, and Arad is not dependent on them anywhere in its life, and they are not attached to Arad either.

If Arad's status were to decrease or increase in front of these, what impact would it have?

Arad is not seeking to increase its status in your eyes, sir.

Arad wants to say something to help you grow.

If we can make you wealthier with our words and actions, even if our status decreases, we will still do it.

Have you not seen a father who even begs to cover the expenses of his daughter's marriage?

Begging may have a little status, but the father says, "What good is my status when I see my daughter upset and depressed in the corner of the room."

My status is in my daughter's marriage.

If Arad's status were to fluctuate with such things, Arad would never reach this point.

4. Why does Arad sometimes use derogatory words?

If you want to turn a two-story house into two and a half stories, what do you do?

It means we want to add a half-story, roughly equivalent to a loft, on top.

There might not be a specific need, and we could either build the half-story on top of the second floor or reinforce the lower floors' columns slightly.

If we want to turn two stories into ten stories, what should we do?

You answered correctly.

It's impossible to build eight additional stories on top of the previous two by reinforcing and similar measures.

At one point, it's expected that Arad will increase your income from 10 to 11.

It's planned to increase your 20 income to 24.

In any job you're in or some loved ones who have other professions, a few simple tips can boost income.

For example, if someone owns a shop and has a 15 millions income.

Arad tells them to be kinder to their customers or get their numbers and text them about the good products they have to increase sales.

With these reinforcement actions, the 15 income becomes 17.

Does it become 150?

No, it doesn't.

Each of you is a structure.

A garden.

An estate.

One is two stories.

One is five stories.

One is ten stories, and so on.

If we want to add one or two floors, sweet and gentle educational words can foster your growth to that extent.

But if we want to turn two stories into ten, a hundred, or a thousand stories, what should we do?

What's the first step?

Well done.

We must completely level the two floors to rebuild from scratch.

What do you do for this?

One person jumps into this old house with a sledgehammer.

Another brings mechanical devices.

Like a loader they bring and quickly demolish the house.

People who only witness the moment of the house's destruction say, "What a foolish thing destroying his two-story house."

But others who know a tower is going to be built here say, "The right person is the one who destroyed his small house completely."

Does a two-story house collapse with greetings, lovey-dovey words, and "You're good, I'm good" talk?

No.

A heavy object must hit this old house to bring it down completely so that all previous structures collapse.

Even if they want to destroy a mountain, they must first blast it with dynamite to build something in its place.

In the previous article, we said that commerce, which doesn't have physical difficulty, is all about mental and emotional challenges.

The most significant blows to the soul come from words.

If you stab someone with a knife, they may heal in a week, a month, or a year.

But just tell something bad to your spouse, mother, sister, or daughter, and it won't be erased from their mind for a lifetime, always causing pain.

That's the impact of words.

The author intentionally used those words in the previous article.

Otherwise, go back and read the previous article once.

Couldn't we have used a different word instead of "disgraceful"?

For example, say he hasn't used his past wisely instead of saying his past was disgraceful.

Or instead of saying "the dog trembles," say "the weather is so cold that the cold burns everyone's bones."

Or instead of "donkey, and cow," say he hasn't used his intellect properly and thinks like children.

If we had changed these four or five idioms, their disgracefulness would have disappeared.

Is that right?

But it wouldn't have been as painful.

It wouldn't have caused the reader to collapse.

The author intentionally used these words to metaphorically strike the subconscious of their audience, like a pickaxe, loader, or bulldozer.

Because they want to knock them down to rebuild them anew.

Simple-minded individuals saw the destruction, while wise ones saw the construction afterward.

Why didn't the elder ones crumble with these words and even chuckled within themselves?

We didn't see an elder protesting, and whoever did, was newly arrived.

Because they knew this trick of Arad's and understood that it's not about destruction but rather, destruction is the prelude to construction.

Because they themselves were once under the influence of these words.

Because these very words left a fundamental impression on their minds.

And how many messages like this did we have in yesterday's news that truly hit me, and I want to change myself and correct myself.

Certainly, you will be correct because you have the will to do so.

We are also standing tall beside you.

There were some who wrote that they want to resign from Arad due to his words.

And he wants to influence the writer to no longer write like this and suffer from remorse, that one person's word has driven him away from the path of business and happiness.

It means that Arad could not make him fall in love with it and keep him, despite all his senior managers, all his advisors and supporters, all his employees, all the School of business and the School of business and integrity and his lead snd signal platform, with all his foreign representatives.

These words—dog, cow, and donkey—caused the separation?!!!! 😁

Let's get back to the discussion.

We are willing to let our prestige diminish, although we believe these words do not diminish our prestige, but are we truly willing for even our prestige to diminish as long as you grow.

We believe these definitions of prestige and the like have caused some of our country's dignitaries not to speak to the people as they should.

For example, conversations about the ugliness of many heinous sins should be had with the youth, and discourse should begin, but they say if such a scholar speaks about these things, the scholar's prestige will decrease.

And these prestige games have lowered us in many matters.

We at Arad don't play these prestige games.

Your becoming wealthy ensures our prestige.

We will do any lawful work that leads to your wealth, whether our prestige diminishes or not.

Our prestige is you, my dear.

Your progress.

Your dignity.

Money in your pocket.

Zeros in a bank account.

Your spouse's satisfaction with your entry into business.

Your children's interest in business because you buy them more toys.

These are our prestige.

The rest of the talk is no more than empty words.

5. The writer must write more succinctly to avoid tiring the reader.

Our pain lies in the tasks that were supposed to be done, but were not.

The duty was for schools, and it wasn't done.

It was the duty of universities, and it wasn't done.

It was the duty of families, and it wasn't done.

It was the duty of cultural institutions, and it wasn't done.

It was the duty of educational institutions, and it wasn't done.

The duty was... and it wasn't done.

Fill in the blanks yourself so we don't have trouble.

To foster the growth of the Aradis, we must also undertake all the tasks they haven't done themselves.

Let's pay attention to an example from Mr. Talia.

There was a pitcher filled with water.

They poured soil into it.

What should be done to make the water clear again?

We need to pour water on it.

How much water?

Perhaps more than a hundred pitchers of water.

Still, it won't be like the water on the first day.

If people, from childhood when their natures were pure and their minds were not surrounded by idle thoughts, considered money sacred and engaged in trade, the easiest and most lucrative path to wealth, it would have been much easier to engage in commerce and save the country.

But what can we do when this hasn't happened?

Water is like knowledge.

Knowledge and learning that are deposited in our minds.

To purify these worthless and valueless knowledge that have been deposited in our minds for years, a large volume of proper knowledge must be poured in to replace the old ones.

If the writer wants to write concisely.

If Arad wants to reduce the content of his media production.

Do you know how long it takes for minds to be purified?

At least ten years.

Are you willing to come and read our short articles every day for ten years to get rich?

So we have to provide a large volume of information every day.

You say you get tired?

Well, my dear, just read the first two lines and don't read anymore.

Why do you want to deprive others of this knowledge?

Because you get tired?

Do you want Arad to reduce its production so we can see how Aradis in love behave?

You don't have sympathy with Arad and you get tired.

Otherwise, where does a lover get tired of being with their beloved?

As much as you can, accompany us, and whenever you get tired, go, my dear.

But don't deprive others of this blessing.

In this short time that live broadcasts have been removed, how many Aradis have expressed their longing?

They are upset that Arad produces less content.

I, as the writer, have opened a place in people's hearts to such an extent 🥳 that if I don't write for a few days, some hearts get upset. 😎 

By the way, answer a question.

Have you come to Arad to make us like you, or to become like us?

If Arad is supposed to become like you, then will our income also become similar to yours?

But if you become like us, then your income will become similar to ours.

Which one is closer to reason?

Should we become like you or you become like us?

So practice changing yourself to our style instead of changing us to your style.

6. Good news: Live broadcasting is back.

Soon, live broadcasting will return to the structure of Arad Branding.

We hereby announce that the 17th anniversary of Arad Branding's establishment, which will mark Arad's entry into its 18th year, will be covered live on March 8.

We will have the address of the President of Arad Branding in the new year of 1403 in the live broadcast.

We will cover the ceremonies of Laylat al-Qadr in the live broadcast.

And it is possible that other programs will also be executed and announced live during this time.

7. Some of the content on the Arad Branding website is repetitive.

Some honorable merchants have the criticism that some of the content is repetitive.

Like some educational topics, some documentaries, some statements, and the like.

That's correct.

And these honorable ones also admit that not all statements are repetitive.

The first point is that we at Arad bring in new merchants every day.

What may seem repetitive to you is new to those newcomers.

The second point is that repetition is necessary in many important topics.

Don't you see that in His book, God has mentioned Al-Ahqaf and People of the Ditch and many other words only once, but has spoken dozens or perhaps hundreds of times about praise and glorification of His essence, the world and the hereafter, obedience to the Prophet, and many other topics?

As mentioned in the Quran: "And remind, for indeed, the reminder benefits the believers." (Surah Az-Zariyat, verse 55)

If we repeat these verses and hadiths ten times a day within ourselves, there is room for:

Sustenance is divided into ten parts, nine of which is for trade.

Trade so that you become independent of what people have.

There are divine men whose trade and buying and selling do not distract them from the remembrance of God.

A brave merchant is blessed, and a fearful merchant is deprived.

Three groups will enter Paradise without reckoning: a just Imam, an honest merchant, an elderly woman, or an elderly man who has spent their entire life in obedience to God.

And …

The first, especially the infallible Imam, remains the foremost.

Third one, we have disobeyed so much in the past that it does not reach us.

The second one remains, which is the only way, and we will enter through this way, God willing.

The repetition of these every day strengthens our resolve in trade.

Just yesterday, we read in a comment: Someone's slander about Arad turned them away from trade.

Thank God, this person realized their mistake and returned.

If they repeated these affirmations to themselves every day and acted upon them, they wouldn't have gone astray even if they heard the worst.

Why?

Because they would tell themselves that they must become merchants and have no other way.

Except for Arad, who is not concerned with people's affairs to make them merchants.

Now, even if all these allegations about Arad's wrongdoing are true, I have no path other than trade and Arad.

I'll stick with its flaws.

Isn't my spouse flawed, too, now that I'm with her?

Isn't my child flawed?

Aren't my parents flawed?

Aren't my relatives flawed?

Arad has flaws like my father, like my mother, like my spouse, like my daughter, like my nephew, like my friend, with whom we're still together despite their flaws.

I'll stick with Arad, and God willing, Arad will reform its flaws, just as I hope my acquaintances will reform theirs.

Forget about them.

Do I not have flaws myself?

Am I really infallible?

So I must leave myself too.

Can a person abandon themselves?

So I must say:

I have flaws, Arad has flaws too.

Why do we compare Arad to God, the Prophet, and Imam Sadiq (peace be upon him)?

When we come to ourselves, we say we are human and fallible.

Arad also has faults, and so do we.

Two flawed beings with each other.

Let them say this about us Aradis: 

A large group of flawed individuals gathered in a flawed set who, relying on God and adhering to the Prophet's tradition, seek to reduce their flaws.

If they say this, will our reputation diminish?

No, swear to God.

God and His Prophet know we are flawed, but they love us because we reduce our faults day by day, and this matters to God because we are not indifferent or shameless.

So, repeating important topics strengthens our Arad's and drives away negative influences from us.

8. Why does Arad focus on emotional topics?

Some very few individuals write at the end of comments:

Instead of dealing with motivational and emotional topics, focus on technical and trade-related topics.

The first thing we do is go to platforms like School of Business and Integrity , Lead & Signal platform, which are completely technical and trade-related, and see that even a single green light is not present there.

Do you really seek technical trade-related content?

Then why isn't there any presence in sections where Arad addresses technical trade-related topics?

The world of technical and trade-related information exists.

Business School

Educational podcasts

Lead and Signal platform

School of Business and Integrity

Arad wants to offer a complete package.

A merchant needs technical topics as well as motivation.

A merchant is a human being before being a merchant.

A human being desires emotions, and we must also consider their emotions.

And this valuable difference of Arad is that it values even the needs that are not related to trade.

If you don't like it, just follow the technical sections.

Our experience tells us that those who are neither here nor there will soon either turn into existence or into non-existence.

Soon, either you will become like the lovers of Arad, or you will cease to exist and bring us your negative energies.

9. We cannot avoid expressing our love and affection to you.

The previous article was about whether trade is difficult or easy? It was really a sharp article.

How nobly and respectfully you accompanied us in the comments.

Yesterday, news came from the management unit that apparently Mr. Ghorbani, the esteemed CEO, and other senior managers analyzed the comments of the previous article in a meeting, and the result was:

These merchants who are both old and new and love the collection in this way need to be more seriously supported.

As a result of this meeting, encouragements regarding enhancing the branding power of accompanying merchants have been put on the agenda, which, of course, due to the need for more human resource infrastructure, have been postponed to next year.

But just know that we know your power and we will not abandon any effort for your growth.

If you love Arad, know that we feel the same way about you.

God forbid the day comes when your love for Arad and its managers exceeds their love for you.

May the gaze of the Lord accompany you wherever you breathe in this world.