The news on Wednesday, July 2

1. Arad Branding App Tutorial in English

⏱️ 10 minutes

2. Arad Branding App Tutorial in Arabic

⏱️ 19 minutes

3. Creativity in Business

🔥 Introduction

The business world is full of competition.

In this journey, those who can think differently, create new ideas, and deliver more value to customers achieve wealth beyond imagination.

This is where creativity comes into play as a key lever, distinguishing between dreamlike and ordinary success.

💡 What is Creativity?

Creativity means seeing opportunities others miss.
It's about providing solutions others haven't considered.
In business, creativity can manifest in products, services, sales methods, marketing, or even negotiation tactics.

🎯 The Role of Creativity in Business

✅ Market Differentiation
Creative entrepreneurs offer products or services that are unique or presented in more attractive and simpler ways than competitors.

✅ Solving Complex Problems
Creativity is the tool for solving new and unpredictable business challenges, from supply chain to logistics and international relations.

✅ Enhancing Brand Value
A creative brand stays in customers' minds and isn't easily forgotten.

✅ Attracting New Customers and Retaining Existing Ones
Creativity makes customers feel they're always encountering something fresh and special.

🟢 Examples of Creativity in Business

• Apple: Minimalist design, unique user experience, creating a sense of luxury.

• Amazon: Intelligent recommendation system, personalized shopping experience.

• Creative Packaging: An entrepreneur who designs attractive, recyclable packaging with motivational messages instead of plain boxes.

• New Marketing Methods: A carpet merchant who uses short Instagram videos to teach decor tips while indirectly promoting their carpets.

🔧 Methods to Boost Creativity

1️⃣ Continuous Learning and Research
Reading books, articles, and following new ideas nourishes the mind.

2️⃣ Analyzing Competitors and Markets
Studying competitors' methods gives fresh perspectives to differentiate yourself.

3️⃣ Group Brainstorming
Idea-generation sessions with your team or fellow entrepreneurs can yield amazing results.

4️⃣ Experimentation
Set aside fear of failure and test new ideas experimentally.

5️⃣ Changing Your Work Environment
Monotonous environments tire the mind. Changing layouts, decor, or even background music can inspire.

6️⃣ Travel and Experiencing New Cultures
Travel helps you view problems with an open mind and gain inspiration.

💥 Conclusion

Creativity isn't an innate skill—it can be learned and practiced. In business, creativity not only differentiates you from competitors but ensures growth and sustainability in competitive markets. Every entrepreneur must learn to think, act, and stay creative.

Example from Comments

Note this comment from respected Aradi trader, Mr. Hossein Hakimi.

This is his signature at the end of all his comments.

See how creatively he uses symmetry to attract readers' attention.

This is the kind of creativity that increases visibility and strengthens branding.

4. From Beauty Salon to Commerce

⏱️ 7 minutes

5. Four Key Tasks for All Aradis

Being an Aradi means being on the path to growth, dignity, and wealth.
But without action, this path remains just a dream.
Arad Branding has designed four pillars for all Aradis to turn this path into reality.

1️⃣ Daily News Reading and Constructive Engagement

This is the first and most important duty of every Aradi.
The Arad Branding website is the beating heart of your business.
Reading news and analyses means staying aware of opportunities, market changes, and daily strategies.
Engagement means you're breathing in the business atmosphere, not just observing!

2️⃣ Active Participation in Your Organizational Role

Every Aradi has a distinct identity and position.
Your role in Arad is your business identity.
Being active in this role means effective presence, visibility, and gaining credibility.

3️⃣ Activity in the Arad Branding Software

This software is your second home—a place for networking, learning, trading, and building a global business network.

⏰ Minimum Two Hours Daily: Investing in Your Dignity

Business isn't a joke or pastime.
If you seek real dignity, wealth, and growth, dedicate at least two hours daily to these four tasks.
These two hours are an investment you plant today and harvest tomorrow.
Those who don't invest time in themselves will never see results.

💥 Summary

Success doesn't fall from the sky.
With these four unchanging tasks, build the pillars of your dignity and wealth.
Act today so others admire you tomorrow.

6. Aligning Non-Business Mindsets with Business Paths

The vast majority who join the Arad family had never taken a single step in business before Arad.
They had no serious buying/selling experience, no familiarity with market logic, and no understanding of global economics.
So who should guide them? Their own reasoning or Arad's 19 years of experience and knowledge?

Their logic or Arad's expertise?

✅ Business Means Information + Connections

Business isn't a miracle independent of the world.
Business means having accurate information and building effective connections.

• Where do you get information? The Arad website.
  90% of information is common for all products, and the remaining 10% is specialized knowledge gained through study.

• Where do you build connections?
  Direct internal interactions and Arad software for international trade.

When information is complete and connections are strong, the result is successful business and money.

🔑 Priority Order: Learn First, Then Work

The Prophet Muhammad (PBUH) said:
«Al-Fiqh Thumma At-Tijarah»
First, master business knowledge, then practice.
Meaning: learn deeply before entering the arena.

He also said:
Those who start business without deep learning either fall into usury or bankruptcy.
This means even experienced traders must keep learning daily.

💥 Successful Traders Say "Yes"

Successful traders don't say: "I know best."
Instead, they wholeheartedly say: «Yes»
Yes to those who know the way.
Yes to collective experience and knowledge forged over 19 years.
Yes to systems designed to bring them wealth.

🚀 Four Golden Pillars of Arad Business

1️⃣ Website Study and Interaction — Knowledge pillar.
2️⃣ Activity in Organizational Role — Internal/external networking pillar with precise targeting.
3️⃣ Activity in Arad Software — International business platform pillar.

🟢 Summary

If you want your business to bear fruit,
If you want to experience real dignity and wealth,
You must be obedient.

Whenever you start personal criticism, remember:

• Where were you yesterday?

• What did you build with these theories?

Today is for building, not talking.
Say yes.

Take action.

And see the results.

7. Starting from Zero with Arad

⏱️ 1 minute

8. Organizational Role Appointments