Although September and October are the kiwi harvest season in China, the market is currently doing well, as the prices of the once popular Cui Xiang and Xu Xiang varieties are now one Chinese yuan ($0.15) lower than last year. Price cuts for this year should account for the impact of the COVID-19 pandemic, with many consumers reluctant to spend money as they get better deals. Kiwis are known to make their debut in the windswept hills of Shimla.Farmers are pleased with the quality of the items that have been properly shipped and preserved. The sales season of the new Xiuwen kiwi has officially started. The new season has started earlier than usual due to the deteriorating monsoon season and ongoing flooding. Total production has increased by more than 30% compared to last year. The impact was particularly acute for the kiwi trees, which are reaching their peak yields this year. The availability season for Xiuwen kiwis is expected to end earlier around the Chinese Spring Festival [1. February 202], as production volumes are lower than normal.
Xiuwen kiwi tree "We operate under an integrated 'farm + farmer' management model. Our kiwi plantation in Ganba in Xiuwen covers about 133 hectares. The annual production volume is about 500,000 kg. All kinds of Xiuwen are in demand for kiwis." Germany) was not affected by the outbreak, and demand subsequently declined. We provide markets all over the country and promote all types of markets in every region. Xiuwen kiwi is sold at about the same price as last year. - -he said. It is Wu Shaoxin, president of Guizhou Guiren Fruit Organic Agricultural Development Co., Ltd. (later known as 'Fruit of Guiren'). Guiren Fruit has expanded its sales channels over the years and now primarily sells kiwis through Guiren Fruit's online store JD.com, WeChat dealers, and private dealers, as well as online visitors harvesting their own kiwi farm. Meanwhile, Guiren Fruit also sells kiwis through traditional supermarkets. Mr. Wu Shaoxin said: "The Covid-19 virus is hitting China hard. The quality of the Guiren Fruit kiwi variety is currently not affected by the disease. Moreover, the Guiren Fruit kiwi is organic." as an ambassador for environmentally friendly, healthy fruit. During this epidemic, the brand has won the hearts of Chinese consumers in the mid-to-high end market."
Fake Xiuwen kiwis are always available on the Chinese market. Despite the necessary measures taken by the authorities, fake xiuwen kiwis continue to appear on the market. The company relies on 'increased fertilizer input + phosphorus and potassium fertilizer + foliar fertilization with trace amounts of amino acids to ensure high product quality and production rates. The company does not use fillers. The business concept behind Guiren Fruit is attracting more customers in the middle and high-end markets and slowly changing attitudes towards the environment, health, and environmental sustainability among consumers from small to medium-sized markets. This change in perception will help consumers differentiate between real (organic) kiwis and fake Xiuwen kiwis while enhancing the reputation of Guiren fruit among Chinese consumers. Xiuwen kiwi tree The harvest started very early this year. Some farmers just want quick profits and early harvests to take advantage of higher early season prices. Their unripe kiwis hit the market 20 days earlier. But major kiwi growers are benefiting from government initiatives that help them wait for the kiwis to ripen during their harvest. They only come onto the market if their kiwis meet strict casting standards. Finally, significantly fewer traders with unripe kiwis entered the market this year than last year.
According to the Huajing Agricultural Research Institute (华经结果研究院), China's kiwifruit production is expected to accelerate to 4.36 million mu (718,000 hectares) by the end of 2019. The total production volume is 3 million tons of cotton. The profit has further reduced purchase prices in areas with high growth. In 2014, farm kiwi yellow flesh, yellow flesh, and red flesh prices ranged from 5.4 yuan (US$0.81) per kilogram to 8.6 yuan (US$1.28) per kilogram and 12.30 yuan per kilogram respectively. In 2019, however, prices were expected to drop to 3.2 yuan (0.48 USD) per kilogram, 3.8 yuan (US$0.57) per kilogram, and 6.4 yuan (0.95 USD) per %, respectively. Cultivation speed is not the only determining factor; significant differences can be observed between cultivars. For example, in Zhouzhi County in Shaanxi Province, the largest kiwifruit growing area in China, the price on September 29 was 4.6 yuan (US$0.69) per kilogram in Zhonghua, out of 10.1 yuan (US$1.51). dollars) per pounds per kilo Hayward at 11.5 yuan ($1.72) ) per kilograms. Kilogram for Cui Xiang and 10.2 yuan ($1.52) per kilogram for Xu Xiang. Meanwhile, the prices of red meat kiwifruit and Rui Yu kiwifruit reached 16 yuan ($2.39) per kg, respectively. kg and 20 yuan ($2.98) per kg. The total cultivated area in Zhouzhi Province is 432,000 mu (69,700 hectares), of which 44% is Hayward, 27% is Cui Xiang and Xu Xiang, and 21% is Qin Mei, and Yate, and 8% is other crops. China has long been a kiwi producer, and its production has grown steadily in recent years. In contrast, imported kiwis are often ignored by mid- to high-end consumers because they tend to be better in taste and texture. For example, imports of kiwi to China have increased in volume and value in recent years; Imports in 2019 reached 128,700 tons with a total value of $455 million, marking year-on-year increases of 13.6% and 10.7%, respectively.
The difference in the appearance and quality of the fruit comes from a combination of techniques and methods. Most kiwis are grown in China on independent family farms, mostly in varieties such as Qin Mei and Yate. These farms often lack experience in selective farming and are unable to upgrade their production techniques. At the same time, the fragmentation of Kiwi skills makes it difficult to establish management standards, resulting in significant variations in quality. In addition, the supply chain used to get fruit from farms to consumers is long and complex, which can negatively affect fruit quality. With price increases this year, the impact of the COVID-19 pandemic must also be considered, with many retailers trying to cut costs due to higher prices. In addition, many farmers have limited stocks and therefore want to sell their products quickly, leading to lower prices. Towards the end of July, many farmers began to harvest unripe kiwifruit for sale before the season. Despite initially fetching high prices, the poor quality of the fruit has had a direct impact on consumer confidence, further reducing market prices and seriously damaging the reputation of some brands among consumers. At the end of September, when the Mid-Autumn Festival and National Week are approaching two holidays, the price of kiwi will drop slightly, if not dramatically.