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IN THIS ESSAY I INTEND TO WRITE ABOUT A SHOE BRAND IN MALAYSIA THAT PROVIDE LEATHER SHOE AND THE HISTORY BEHIND IT:Cipela is a shoe design firm that was established in 2011, and it is based in Malaysia
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They manufacture high quality handmade footwear from Malaysia, and their customers come from all over the globe
They are intended for daily wear, work wear, evening wear, wedding wear, and stunning custom designs with the wearer's comfort and sense of style in mind
Cipela exhibits the finest examples of Malaysian handicrafts as well as one-of-a-kind textiles, all while preserving the sensibility of traditional design and making use of classic materials
The allure of Cipela comes in the fact that it makes deft use of materials and designs to draw attention to the particular patterns and textures found in local textile arts
This results in an appearance that is completely laid-back, easily elegant, and distinctively fashionable
Who is she, exactly?
Cipela, which literally translates as "shoes," are constructed entirely out of leather and have leather linings and insoles
Cipela pushes the boundaries of what people think a handmade shoe company from Malaysia can and should be by establishing a balance between daring and dramatic style with a Malaysian touch
She is curated for the local community, and she is all about embracing and elevating the heritage and the local artisans
Cipela revolves around inspiring, empowering, and enabling others to dare to live fearlessly and with purpose, and we want the way our shoes are worn to reflect that
She is all about embracing and elevating the heritage and the local artisans
She is all about embracing and elevating the heritage and the local artisans
Her DNA? A few things
First and foremost, comfort and long-term use
Like the brand's famous stack heels, she exudes ease of wear, versatility, and dependability
Because Cipela shoes are crafted from high-quality leather, they conform to the shape of the wearer's feet and provide an exceptional level of comfort during the course of their usage
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The second point is to be daring and theatrical
Cipela has an explosion of dazzling, eye-catching colors as well as dramatic accents such as bows and blings
Every pair of shoes has its own unique slant on the design
Third the lap of luxury
She is crafted with carefully selected premium leather and textiles of the highest quality
Her preference for leather lining and sole units makes her more suited to the requirements of a contemporary way of life
Fourth is the quality of the work
The local artisans, from the pattern designers to the cutters to the seamstresses, all did an excellent job at their respective jobs
The completed result reveals the care and consideration that was given to each pair of shoes during the whole production process
Since then, these skilled craftspeople have developed together with Cipela and now guarantee that each pair of shoes is handmade to the best possible level and is lovingly created
Finally, it is adaptable
These shoes, which are created in Malaysia, have become the new classics since they offer timeless styles like ballerinas and pumps with a contemporary twist
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Cipela has the ability to deliver you ease and comfort all day long!
There are four main collections that makeup Cipela Shoes, and they are referred to as Cipela every day, Cipela Bridal, Cipela Evening, and Cipela Capsule, respectively
The brand was initially known as Cipela every day, which was an all-leather minimalist collection designed for everyday wear that married functionality and aesthetic appeal (leather pumps and court shoes with leather linings and inner leather, etc
The collection was later improvised with a fancy twist, such as glitter on the heels
After that, the brand expanded into other collections, including Cipela Bridal (bridal heels in romantic colors and pretty details), Cipela Evening (bold hues in contemporary styles with luxury material and dramatic elements like embellishments and bows), and Cipela Capsule (an exclusive, one-of-a-kind limited collection, such as Cipela Outré; a collection for edgy, fashion-forward, and adventurous women and Cipela A Temporary Twist
In addition to that, Cipela provides its clients with the BESPOKE line, which is an amazing custom-made design that allows consumers to personalize the shoes according to their preferences (height, embellishment, etc
Hidayah Hassan, the founder of Cipela and a professional accountant by profession, has always had a passion for premium workmanship shoes and has an appreciation for handcrafted items
She is the shoemaker at Cipela
She was exposed to manufacturers in Bosnia Herzegovina while she was growing up in Bosnia, and her curiosity about craftsmanship grew along the way
This led her to her first taste of business in Malaysia, where she traded modest female fashion and footwear under the brand name Merrick & Co and, eventually, Cipela
She creates clothes that meets international quality standards while maintaining a distinctively Malaysian flavor by combining the expertise she gained while living abroad with her own Malaysian sensibility
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Hidayah's journey into the world of shoes began with a dream that she had in her sleep and a notebook
Hidayah has a difficult time finding daily shoes produced in Malaysia that are visually appealing and luxurious, durable and comfortable, and available in her size
She was aware that other ladies struggled with the same issue, so she made the decision to look into the possibility of having bespoke shoes made
Hidayah sought local shoe makers who could satisfy her specifications and requirements, and along with a group of creatives, she converted her idea into a reality by founding Cipela, a luxury footwear brand that was created in Malaysia
Before she opened a storefront in Wangsa Melawati, she started off selling the shoes at public markets such as bazaars and trade fairs, as well as at private events and on social media
Since its inception in 2011, Cipela has garnered widespread acclaim, selling its products throughout Asia, Turkey, and Europe
Additionally, the company has hosted trunk exhibitions in East Malaysia, Singapore, and Brunei
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Cipela has been featured in editorials, partnered with local designers, celebrities, and retails like Innaired, Kim Raymond, Isetan Malaysia, and Monroe of Pakistan, and is now working on a unique annual project with a local brand called Sereni & Shentel
Cipela has emerged as Malaysia's preeminent label for handmade footwear as a result of all of these factors
She got her first award ever in 2014, the Superb Teraju BizPitch business grant, which enabled her to develop the company and transfer her shop to the Bangsar Shopping Centre
This was her first and only prize to date
Other recognitions include being awarded the Winner of the BEE Awards (Broadband Empowered Entrepreneur 2014), Guest Speaker at InvestSmart by Securities Commission, Malaysia (2014), 60 Inspirational Women NONA (2015), Young Iconic Women 2015 (Entrepreneur Category), Guest Speaker at World Islamic Economic Forum Foundation 2016 (Building Resilience for Equitable Growth), BOSS Awards Malaysia (2016), Guest Speaker at Menteri Besar Selangor Incorporated (2016), and TOP 10 Malaysia Shoe Designer (2016)
The idea that Hidayah has for her business is to clothe businesswomen who wish to add an element of fun to otherwise traditional attire
They are competent, self-driven, confident, and brave women who want to conquer the world and empower others
Their goal is to make a difference in the lives of others
Women that value handmade, high-quality craftsmanship footwear, exclusivity, and a strong desire to both feel and look their best are our ideal customers
In the future, Cipela's goals are to offer premium service and to be known as the maestro of shoes; to develop special and limited-edition shoes, to cultivate other craftspeople, and to go on with the process of community building
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